Disney signs two VOD deals in Korea
January 31st, 2008Mouse house TV sales offshoot, Disney-ABC International Television has inked two separate video-on-demand deals in Korea, with KT Corp. and with Hanaro Telecom. Programming will be seen on KT’s Mega TV Internet Protocol TV network and on Hanaro’s IPTV platform Hana TV.
Deals cover hit TV shows “Grey’s Anatomy,” “Desperate Housewives” and “Lost” as well as on-demand access to blockbuster movies from Walt Disney Pictures, Touchstone Pictures and Miramax Films stables. These include “Pirates of The Caribbean: At World’s End,” “Ratatouille,” “National Treasure,” “Meet the Robinsons” and older library titles “Finding Nemo,” “Lilo & Stitch” and “Toy Story.”
“We are pleased to provide a variety of high quality content through these digital media deals in Korea, a key strategic market for The Walt Disney Company,” Hyesuk Lim, SVP/Managing Director of The Walt Disney Company Korea, said. “This announcement reflects Disney’s continued commitment to expand the reach of our content to audiences in Korea in flexible and innovative ways.”
In December, Disney announced a subscription-VoD branded channel on Mega TV aimed at preschoolers, kids and families. A Disney-branded S-VoD channel for Disney Channel is also available on HanaTV. In late 2006 Disney struck a VoD movies deal with pay-cabler CGV Choice, a subsidiary of CJ Media.
Earlier this week Sony Pictures Television Int’l signed a VoD to mobile phone deal with KT’s rival SK Telecom, additional to its multiple deals with Hana TV